I created The Palette Blog in 2019 as a creative outlet to experiment and expand on my personal interests. This blog allowed me to examine web design, SEO, branding, copywriting, photography, illustration and film through the topics of beauty, lifestyle, food and design. It contributed to me being headhunted for the role of Creative Content Producer for Woolworths Fresh Ideas magazine and continues to be a significant portfolio piece that brings in new clients today.  

I created The Palette Blog website using WordPress and Elementor. Two significant blog posts that demonstrate my content production and copywriting skills include: the 2021 Christmas Gift Guide, and Music, Passion and Drive, with Indie-Artist Benjamino.